Saturday, February 03, 2007

Streching Jeans to the Maximum

Since Kate Moss started kicking the fashion world with her skinny jeans, it's not secret that the jeans industry has been shrinking their garments to fit in.
Lycra® has been the secret weapon used for designers to avoid pattern headaches and blood circulation problems.
These days Lycra® is launching XFIT LYCRA®, a denim cross-weave technology that permits the fabric 360-degree shape and movement. This means now your skinny jeans will strech not only horizontal but vertical as well.
Three designers, Zac Posen, Derek Lam and 3.1 Phillip Lim, have created pieces with the fiber for its launch, and such pieces can be seen these days at the "Allure of Shape" stand that Lycra® has inside the tents at the NY Fashion Week.

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